According to a new report by UnivDatos Market Insights, the Global Acoustic Electric Vehicle Alerting Systems Market is expected to reach USD 2,541.53 million in 2032, growing at a CAGR of 11.66%. The market is experiencing significant growth driven by several key factors that are reshaping the automotive industry and urban mobility space globally.

The acoustic electric vehicle alerting systems market continues to grow in the forecast period due to several factors. Firstly, the burgeoning adoption of electric vehicles worldwide due to the growing middle-class income and the need for convenient transportation has fueled the demand for electric vehicles. Governments around the world are making efforts to safeguard pedestrians from accidents by these new vehicles which produce no sounds like combustion engines.

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As a result, Europe and the U.S. made a mandate to install acoustic alerting systems in electric vehicles. For instance, in 2024, according to the report published by the IEA (International Energy Agency), electric car sales in 2023 were 3.5 million higher than in 2022, a 35% year-on-year increase. Therefore, the growing sales of electric vehicles contributed to the demand for acoustic-electric vehicle alerting systems.

Sector Specific Growth  

Pedestrian Safety Systems: The largest segment in the AVAS market is the pedestrian safety segment. The new trend of decreasing accidents of pedestrians and cyclists has inspired effective solutions. Now, automotive supplier Brose plans to enrich its range with an acoustic warning system for electrified vehicles. As early as 2026, the family-owned company is going to equip several million electric and hybrid vehicles in Europe and North America with the new product. In 2024, Brose launched a brand new AVAS (Acoustic Vehicle Alerting System) that produces a fake driving sound when moving at below 50km/h. Thus, the mechatronics specialist was able to build on its know-how in the areas of acoustics and electronics, for instance, based on the design of sound boxes for door modules. Another advantage is that the module has a broad frequency range of 200 to 5,000 hertz that allows the creation of vivid sound and specific sound patterns. Similarly, with the help of the modern means of simulation, the development might have been achieved in a few months.

Customizable Sound Systems: With the increasing demand for acoustic alerting systems, there’s a growing trend toward customizable sound systems. Sound branding is the process by which sound identities are developed for a brand. In response to this problem, most car makers are now introducing artificial noise for electric cars to warn pedestrians. For example, the Nissan Leaf which is one of the most famous electric cars in the world has a sound called Canto. This Nissan AVAS sound was designed by several sound designers and is designed to portray a sense of ‘anticipation’. Likewise, the Porsche Taycan is equipped with an AVAS sound known as Electric Sport Sound which was created with the help of a Hollywood sound designer. But sound branding is not just about designing a sound identity for an electric vehicle. It is also about establishing a brand image to which the user would be exposed at every point of interaction.

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Conclusion:

As cities get used to quiet automobiles, AVAS technology will remain a critical component in determining road safety and motorists’ experience. The integration of AVAS with other developing technologies such as artificial intelligence, vehicle-to-everything communication, and augmented reality is possible and opens new opportunities for additional development and an increase in the number of clients on the market.

Therefore, the future of the AEVAS market is expected to remain promising in the future while the attention is turned towards the creation of enhanced AVAS systems that aren’t only safe but also more efficient as well as containing a small level of interference with the environmental noise in areas such as urban settings.