According to the Market Statsville Group (MSG), the Global Event Tickets Market size is expected to grow from USD 60,331.4 million in 2023 to USD 105,025.2 million by 2033, at a CAGR of 5.7% from 2024 to 2033.

Event tickets are tangible or digital documents that allow permission to individuals for a specific event, such as sports games, theater performances, concerts, conferences, and various other meetings. This ticket is a formal confirmation of an individual’s reservation or presence and is essential for event organizers and attendees. Event tickets encompass the event's name, venue, date, time, seat, and a unique barcode or QR code. The barcode or QR code is very common nowadays for authentication and facilitates efficient entry at the event location. Further, the holograms or watermarks in many tickets feature security access to deter counterfeiting. Event tickets are available on various channels, including online ticketing platforms, physical box offices, or from authorized vendors. The rise of digital technology led to greater demand for e-tickets, making it more convenient for individuals to purchase, store, and present their tickets via their smartphones or other electronic devices.

Event Tickets Market Segmental Analysis, 2023-2033

Based on type, the market is divided into paper tickets and electronic tickets. The electronic tickets segment accounted for the largest market share in 2023. Electronic tickets eliminate the need for physical tickets and reduce the risk of losing them. This ease of use and easy availability of tickets on mobile phones create a positive outlook for modern consumers who seek hassle-free solutions. Further, the market is being driven due to the COVID-19 pandemic habits for contactless interactions facilitate touchless entry at events, addressing health and safety concerns while streamlining the admission process. Electronic tickets are environmentally friendly as they reduce the usage of paper tickets and printed materials, attracting eco-conscious consumers. Further, digital tickets have more advanced security features, such as barcodes, QR codes, and encryption, reducing the risk of counterfeiting and fraud.

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Report Scope of the Global Event Tickets Market

This market research study categorizes the event tickets market-based on type, and application area at the regional and global levels.

By Type Outlook (Sales, USD Million, 2019-2033)

• Paper Tickets
• Electronic Tickets

By Application Outlook (Sales, USD Million, 2019-2033)

• Sporting Events
• Concerts
• Theaters

By Region Outlook (Sales, USD Million, 2019-2033)

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • Italy
  • France
  • UK
  • Spain
  • Poland
  • Russia
  • The Netherlands
  • Norway
  • Czech Republic
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Indonesia
  • Malaysia
  • Thailand
  • Singapore
  • Australia & New Zealand
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Colombia
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • South Africa
  • Egypt
  • Rest of MEA

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Event Tickets Market Key Players, 2023

The major players operating in the global event tickets market are:

• StubHub 
• Ticketmaster 
• Tickpick 
• Fandango
• AOL Inc.
• Razorgato
• Atom Tickets LLC
• Big Cinemas
• Cinemark Holdings Inc.
• Vue Entertainment
• Mtime
• Kyazoonga

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Recent Developments

• In June 2023, StubHub International (SHI), entered into a partnership with TEVO to live event tickets for fans across the globe. This partnership will allow huge customers to book tickets across North America, and get access to the best live experiences of the live events in the coming weeks and months.
• In March 2023, TickPick announced a secondary ticketing marketplace partnership with LA Galaxy, the Major League Soccer's (MLS) five-time MLS Cup champion. The collaboration will enable Galaxy fans to buy tickets for all 2023 regular season home matches via the secondary market, exempting them from additional buyer fees. This can save substantial costs for customers as compared to purchasing similar seats from alternative secondary ticket platforms.
• In October 2022, Logitix, a live event ticketing technology and analytics, entered into a partnership with StubHub International. This partnership allows customers outside of North America to buy tickets for events happening in the United States and Canada.
• In March 2022, Verizon partnered with Live Nation, a live entertainment company, to use 5G to create immersive in-person and virtual experiences for fans, and offer customers first access to tickets.
• In April 2021, Vivid Seats Inc. acquired Horizon, to utilize its technology platform to connect millions of fans with thousands of ticket sellers of events each year.