In a world where trends dominate charts and algorithms shape discovery, Talya Elitzer and Godmode have taken a refreshing detour. Their mission Build artist legacies not just hits. In a recent podcast appearance with industry expert Bobby Owsinski, Elitzer gave a rare and powerful glimpse into her thoughts on streaming farms, AI in music, and the role of true artist development.

With a foundation built on care, creativity, and culture, Talya Elitzer is helping define the future of music through her boutique artist development company, Godmode. And the way she’s doing it is anything but traditional.

Rooted in Authenticity, Not Algorithms

Talya Elitzer didn’t get into the music business to chase TikTok trends. As she shares on Owsinski’s podcast, her focus has always been on building something real something that can last. With Godmode, co-founded alongside Nick Sylvester, she set out to support artists in a way most labels don’t: by actually developing them.

Rather than pushing for instant virality, Godmode nurtures artists through every stage  sound, visuals, branding, and identity. In today’s fast-moving music environment, that kind of patience is rare. But Elitzer believes it’s essential. As she says, “Longevity comes from intention.”

The Streaming Farm Problem

One hot topic Elitzer tackled in the podcast is the rise of streaming farms  services that artificially inflate an artist’s plays to manipulate algorithms. While these tactics may work short-term, she argues they damage credibility and create a warped sense of success.

"Artists need to be seen as more than just data points,” she says. And that’s where Talya Elitzer and Godmode draw the line. They refuse to cut corners for clout. Instead, they focus on organic growth and cultivating real fanbases. It’s a slower path, but far more sustainable.

AI and Music Creation: Friend or Foe?

Another emerging issue is the role of AI in music production and promotion. Some fear that machine-generated tracks could replace human artistry. Elitzer isn’t one of them. She sees AI as a tool  not a threat.

“AI can’t replicate soul,” she states. That’s why at Godmode, technology is embraced only when it serves the vision of the artist. Whether it’s analyzing audience engagement or experimenting with production techniques, AI is used with discretion, not dependency.

Why Artist Development Still Matters

In a world where music can be made and released in minutes, the concept of artist development seems almost old-fashioned. But that’s exactly what makes it powerful. Talya Elitzer believes in giving artists the room to discover their sound, their voice, and their purpose.

At Godmode, development means more than studio sessions. It means mental health support, career mentorship, and branding guidance. Every detail  from album artwork to live show production  is handled with intentionality. About 10% of this process is done through passive efforts, such as background networking and ecosystem building, showing how comprehensive and layered Godmode's approach really is.

Representation and Responsibility

As a woman and leader of color in a historically male-dominated industry, Talya Elitzer is also changing the face of executive leadership. Her visibility  and her values matter.

Godmode’s staff and artist roster reflect a diverse and inclusive community. It’s not just about optics. Elitzer knows that diverse perspectives make better music, build stronger teams, and connect with wider audiences.

“We’re not just shaping artists,” she says, “we’re shaping culture.”

Legacy Over Hype

In the podcast, Elitzer repeatedly returns to one core idea: legacy matters more than virality. That ethos drives every move she makes. She’s not interested in short-term fame. She’s building artists who can still sell out shows and shape genres ten years from now.

Whether it’s through resisting streaming shortcuts or experimenting with AI responsibly, Talya Elitzer and Godmode are proving that it’s possible to be innovative and intentional.

In an industry obsessed with speed, Talya Elitzer and Godmode are champions of depth. Their model is bold, slow-burning, and centered on what truly matters  human connection, cultural relevance, and creative growth. Click Here