In a fashion landscape where comfort meets style, shapewear is taking center stage, driving a significant surge in hosiery market sales. What was once considered an undergarment secret is now a prominent player, reshaping the way consumers perceive and embrace hosiery.

The Hosiery Market was estimated at US$ 35.76 billion in 2022 and is expected to grow at a CAGR of 3.6% during 2023-2028 to reach US$ 44.35 billion in 2028.

Shapewear integrated into hosiery offers a seamless solution for those seeking both support and style. From waist-cinching tights to thigh-slimming stockings, the fusion of shaping technology with hosiery has become a wardrobe staple for many. The rising popularity of athleisure and body-positive movements has further propelled the demand, as consumers seek versatile pieces that offer confidence without compromising on comfort.

Brands are responding to this trend by innovating designs that blend fashion and function. The incorporation of breathable fabrics and ergonomic designs ensures that shapewear-infused hosiery is not just a style statement but a practical and comfortable choice for everyday wear.

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Key Players

Some of the major hosiery manufacturers are-

• Carolina Hosiery, Inc.
• CSP INTERNATIONAL FASHION GROUP S.P.A
• Gildan Activewear
• GOLDEN LADY COMPANY S.P.A
• Hanesbrands Inc.
• Jockey International, Inc.
• Spanx, Inc.
• Wolford AG.

Regional Analysis

In terms of regions, Europe is estimated to be the largest and Asia-Pacific to be the fastest-growing market for hosiery during the forecast period, with France, Germany, Croatia, and Spain being the major countries offering lucrative growth opportunities. The growth of the region’s market is driven by the increasing preference of millennials for aesthetic appearance and grooming.

Conclusion

The surge in shapewear-integrated hosiery sales reflects a shift in consumer preferences towards inclusive and versatile fashion. As the market continues to evolve, the seamless marriage of shaping technology with hosiery is set to redefine fashion norms, empowering individuals to embrace their unique styles while enjoying the benefits of comfortable and supportive apparel.

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