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The Rise of Fandom Economy: How Superfans Are Shaping the Entertainment Landscape
In recent years, the entertainment industry has witnessed a major shift driven not by studios or marketers, but by dedicated fans themselves. These superfans are no longer passive viewers. They are now influencers, co-creators, and even financiers of the content they love. This new ecosystem, known as the fandom economy, is changing the way movies, shows, music, and even games are...
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