ABM and Buyer Intent Data: A Winning Combo for 2025

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2025-08-08 09:45:54 - Traduire

Introduction Account-Based Marketing (ABM) has always been about precision targeting. But in 2025, the game-changer is buyer intent data—information that reveals who is actively researching solutions like yours, what topics they care about, and when they’re ready to engage. For B2B marketers aiming to maximize ROI, integrating buyer intent signals into ABM strategies transforms...

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