ABM in the AI Era: Redefining Precision Targeting and Engagement in...

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2025-09-18 09:49:18 - Translate

ABM in the AI Era: Redefining Precision Targeting and Engagement in 2025

Account-Based Marketing (ABM) has long been a cornerstone of B2B growth strategies, but in 2025, it’s evolving faster than ever. The rise of artificial intelligence (AI) has transformed how marketers identify, engage, and convert high-value accounts. Gone are the days when ABM relied solely on manual segmentation, cold outreach, and generic personalization. Today, AI enables laser-focused...

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