The Role of CDPs in B2B Marketing Transformation 2025

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2025-11-14 07:46:59 - Translate

B2B marketing is evolving at an unprecedented pace as organisations adopt data-driven strategies to optimise engagement and drive revenue growth. At the core of this transformation are Customer Data Platforms, which consolidate customer data from multiple sources, provide actionable insights, and enable personalised experiences. By 2025, Customer Data Platforms will be indispensable for B2B...

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