Maximizing B2B Marketing ROI in 2025 Through Account-Based Strategies

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2025-11-18 12:17:49 - Traduire

In 2025, B2B companies aiming to improve B2B Marketing ROI are increasingly turning to account-based marketing (ABM) strategies. ABM focuses on targeting high-value accounts with personalized campaigns that align sales and marketing efforts. This approach ensures marketing resources are concentrated on prospects with the highest potential, resulting in higher engagement, increased conversions,...

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