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jackdavis adicionou um novo artigo Outro
2025-08-19 09:57:34 - Traduzir

Strategic Shift from Lead Generation to Conversion-Focused Webinars
For years, webinars have been seen primarily as lead-generation machines. Marketers used them to capture registrations, grow email lists, and hand off a large volume of prospects to sales teams. While this approach generated pipeline activity, it often left a gap between top-of-funnel engagement and actual revenue outcomes. Today, however, we’re witnessing a strategic shift:...

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thomas456 adicionou um novo artigo Outro
2025-08-15 09:59:02 - Traduzir

Webinar Series Funnels: From Live Engagement to Sales Conversion
In today’s digital-first marketing environment, webinars have evolved from being one-off online events to becoming a powerful, ongoing funnel for lead generation and sales conversion. By strategically designing a webinar series funnel, businesses can build trust, provide value, and guide prospects seamlessly from initial engagement to becoming loyal customers. Why Webinars Are a Lead...

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